PEL Services completes "substantial" sound system for Debenhams' Oxford Street flagship store
PEL Services Ltd. has completed the installation of a music and public address system at the Oxford Street flagship store, as part of Debenhams' extensive £25 million hi-tech refurbishment - one of the biggest redevelopments the West End has ever seen.
The new digital sound system features 650 ceiling speakers, making it one of the largest Bose ceiling speaker installations in the UK. The system has been zoned by PEL, to enable Debenhams to play different music and announcements in each area. With the store now providing a range of in-store events, including fashion shows, the flexibility of the sound system was an essential element of the visitor environment.
The refurbished store has seven floors of the latest fashions, Debenhams' largest ever Beauty Hall, a destination shoe hall and a new home floor. such a large store requires an exceptionally large sound system.
PEL, which has developed a close working relationship with Debenhams over many years, specified, designed, supplied, installed and commissioned a state-of-the-art Bose professional digital sound system, store-wide.